Dec 15, 2022
Ben Chodor, the Online Communications Serial Entrepreneur and Author, adds his page to the Marketing Playbook. Hear how to get out of your comfort zone, focus on what you will do after the exit, use your failures as a learning experience, Ben's approach to training for a triathlon, and the family detail he and Mark have...
Dec 1, 2022
Adam Stambleck, the President and Chief Client Officer of Movable Ink, adds his page to the Marketing Playbook. Hear how to find a professional role model, provide incredible customer service, start a side hustle, work with AI (Artificial Intelligence), and develop an incredible work ethic. Connect with Adam on LinkedIn
Nov 10, 2022
David Zucker, the Chief Marketing Officer and Senior Vice President eCommerce at Perdue Farms, adds his page to the Marketing Playbook. Hear how to sell directly to the customer online, know your KPIs (Key Performance Indicators), be open to new verticals, David’s career across several verticals, and how the role of...
Oct 20, 2022
Melissa Feemster, a Co-Founder of Team Bespoke, adds her page to the Marketing Playbook. Hear how to determine how quickly you want to grow, make others around you better, establish and maintain genuine relationships, whether to go the MBA route, and how to get into angel investing. Connect with Melissa on LinkedIn and...
Sep 29, 2022
Rob Garf, the Vice President and General Manager, Retail at Salesforce, adds his page to the Marketing Playbook. Hear why margin will be the Grinch that steals Christmas, how to use data to tell a story, why the physical store matters in retail, the latest research on online shopping, and the story behind the Garfie....