Sep 23, 2021
Jamie Gutfreund, the Consumer Marketing Executive and Strategic Advisor, adds her page to the Marketing Playbook. Hear how Ai can help humans make decisions at scale, how to use pester power to your advantage, interpret data and formulate a plan to execute your strategies, Jamie’s lessons from the early days of the...
Sep 11, 2021
Brian Rainey, the Co-Founder and Chief Executive Officer of Path2Response, adds his page to the Marketing Playbook. Hear why direct marketing is an important part of the marketing mix, how to leverage data to convert customers, what Brian learned working for Sharper Image, why he decided not to retire early, and the...